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Matthew Guay

Matthew Guay

Matthew Guay is a writer and co-founder of Pith and Pip. He previously was founding editor of Capiche and Zapier’s senior writer and editor.

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How to Decrease Form AbandonmentHow to Decrease Form Abandonment
Matthew GuayMatthew Guay

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How to Decrease Form Abandonment

Make sure everyone who starts filling out your form and buying your products actually gets through the submission line with form optimization, drop-off reminders, and forms that are easier to fill out.

Guides
8 Best Airtable Add-ons, Integrations, and Companion Apps8 Best Airtable Add-ons, Integrations, and Companion Apps
Matthew GuayMatthew Guay

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8 Best Airtable Add-ons, Integrations, and Companion Apps

Take Airtable’s database, combine it with best-in-class add-ons and companion tools, and build the work hub your business needs.

Guides
Document Control: How to Build Automated Document WorkflowsDocument Control: How to Build Automated Document Workflows
Matthew GuayMatthew Guay

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Document Control: How to Build Automated Document Workflows

Your company's most important data is scattered across dozens of apps, or lives in your team's heads. A document control system centralizes everything while ensuring that docs are up to date, signed off on by stakeholders, and easy to locate when needed.

Klaviyo vs MailChimp: Pricing, Email Features, & AutomationsKlaviyo vs MailChimp: Pricing, Email Features, & Automations
Matthew GuayMatthew Guay

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Klaviyo vs MailChimp: Pricing, Email Features, & Automations

Find the best app to build an audience, onboard them with targeted messages, and keep them engaged over time with email newsletters and drip messaging.

How to Add Ranked Choice Voting to a Google FormHow to Add Ranked Choice Voting to a Google Form
Matthew GuayMatthew Guay

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How to Add Ranked Choice Voting to a Google Form

While Google Forms doesn’t include ranked choice voting, you can build something similar with a workaround—or upgrade your forms with Fillout to add ranked choice fields.

Google Forms
How to Create Better AI SurveysHow to Create Better AI Surveys
Matthew GuayMatthew Guay

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How to Create Better AI Surveys

You can create a survey in seconds with AI—and an even better one with a bit more time to clarify your survey idea and work with AI to find the best wording for your survey introduction and questions.